NanoMarkets Issues Report on Emerging Opportunities Smart Cards with Onboard Power
Published: October 31, 2012 Category: Emerging Electronics Smart Technology
Glen Allen, VA:  Industry analyst firm NanoMarkets today announced the release of its report titled “Emerging Opportunities for Powered Smart Cards 2012.” In this new report, NanoMarkets analyzes the opportunities for smart cards with onboard power in key applications over the next eight years. The report estimates that the total market for powered smart cards will grow from its current value of about $70 million today to about $8.5 billion (USD) by the year 2019, which corresponds to over 1.8 billion powered smart cards shipped.  Within this same time period, the value of thin film and/or printed batteries for such smart cards will grow from just over $7.5 million today to $365 million in 2019, and the value of small information displays used in powered smart cards with grow from about $7 million today to over $715 million.

Additional details from the report are available at:

Within the report NanoMarkets reviews the status of several key early applications for powered smart cards, including one-time password (OTP) cards available from eBay/PayPal, Visa, and MasterCard. The report also examines the product development and marketing strategies of the key players in the development of both powered smart cards and their key subcomponents, including ActivIdentiy, AniCa, Blue Spark, dz card, EE-Ink, MUE, Gemalto, Identita, InCard/STMicroelectronics, Infinite Power Solutions, Inteligensa/Intelicard, Nagra ID, Rocket Electric, SmartDisplayer, Secure Metric, Solicore, and Thin Profile Technologies. 

The report contains granular, eight-year forecasts for powered smart cards, in both quantity (numbers shipped) and value ($ millions) terms, broken out by application and by region of use.

From the Report:

•    NanoMarkets forecasts that smart cards with onboard power in the form of a printed or thin-film battery can penetrate as much as 20 percent of the wider (non-powered) smart card market by 2019. Powered smart cards shipments are expected to grow from about 11 million in 2012 to 500 million in 2016 and to over 1.8 billion in 2019.

•    The biggest market for powered smart cards will be OTP cards, which will grow from a value of about $10.5 million in 2012 to nearly $1.4 billion in 2019.

•    A key growth region for powered smart cards is Asia.  Today, Asia account for less than one percent of the overall powered smart card market, but by 2019 will account for nearly half, or almost $850 million.

•    Printed batteries such as those marketed by Solicore will remain the dominant battery type used in powered smart cards.  The market value for such printed batteries will surpass $331 million by the end of the forecast period in 2019.

•    Although LCDs dominate displays in powered smart cards today, electrophoretic displays have the highest growth potential.  The market value of electrophoretic displays in powered smart cards will grow from about $1.4 million today to almost $370 million in 2019.

About NanoMarkets:

NanoMarkets tracks and analyzes emerging market opportunities in solid-state lighting, energy, electronics and other markets created by developments in advanced materials. The firm is a recognized leader in industry analysis and forecasts of this kind and has been covering the smart card, printed electronics, and thin-film/printed battery space since 2005.

Visit for a full listing of NanoMarkets' reports and other services.


Robert Nolan
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